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'There's a World Cup happening?' Are Americans excited about tournament?

BBC Sport·June 12, 2026
'There's a World Cup happening?' Are Americans excited about tournament?

The World Cup has begun, but excitement levels in the United States appear to be relatively low, with some Americans seemingly unaware that the tournament is even taking place. Despite the US men's national team participating in the event, interest in the World Cup remains limited in the country compared to other global sporting events. Soccer, or football as it is known globally, has not yet reached the same level of popularity in the US as sports like American football, basketball, or baseball. As a result, the World Cup has not generated widespread buzz or enthusiasm across the country.

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