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Snap CEO sidesteps Specs preorder questions on Q2 earnings call

TechCrunch·August 3, 2026

Snap CEO Evan Spiegel sidestepped questions about preorders for the company's upcoming Specs product during the Q2 earnings call. Instead, he focused on the broader topic of product-market fit, expressing his belief that mass-market consumer adoption is still years away. Spiegel predicted that widespread adoption of such technologies will not occur until the end of the decade. His comments suggested a long-term approach to developing and marketing new products like Specs.

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