Reddit is testing a new way to watch — and listen to — its viral posts
TechCrunch·July 31, 2026
Reddit is developing a new video experience that allows users to watch or listen to its most popular posts. The feature takes inspiration from viral TikTok videos that combine Reddit stories with other footage, such as gameplay. CEO Steve Huffman has confirmed that the feature is in development and may begin testing later this year. The new experience aims to provide users with a more engaging way to consume Reddit content.
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