technology

Prentis, new AI lab co-founded by Reid Hoffman, Marc Pincus in talks to raise $100M

TechCrunch·July 24, 2026

Prentis, a new AI lab co-founded by Reid Hoffman and Marc Pincus, is in discussions to raise $100 million in funding. The lab is focused on automating routine computer tasks, which it believes will become a major use case for AI. By leveraging automation, Prentis aims to surpass coding as the primary application of artificial intelligence. The company's founders, both experienced technology entrepreneurs, are betting on the significant potential of AI-driven automation.

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