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Meta won’t let you block its AI account on Threads

The Verge·May 12, 2026

Meta is testing a feature on Threads that allows users to tag a Meta AI account for answers and context, similar to xAI's Grok. However, users have discovered that they cannot block the Meta AI account, which has sparked dissatisfaction. Meta has invested heavily in AI development, recently launching a new model called Muse Spark, as it attempts to catch up with competitors like OpenAI and Google. The inability to block the AI account has raised concerns among Threads users, who may be forced to interact with it despite their preferences.

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