HBO Max embraces vertical video with a new ‘Shorts’ feed

HBO Max is introducing a new "Shorts" feed to its platform, embracing vertical video in an effort to improve content discovery. The move is a response to the challenges posed by large libraries of content, which can make it difficult for viewers to find something to watch. As audiences increasingly become accustomed to short-form content on platforms like TikTok and Instagram Reels, streaming services like HBO Max are adapting to meet their changing viewing habits. By offering a Shorts feed, HBO Max aims to provide a more streamlined and engaging viewing experience for its users.

✦ AI-generated summary