technology

Foldables are sort of boring now — and that’s great news for Apple

The Verge·August 2, 2026

Foldable smartphones have become less exciting, which could be beneficial for Apple as the market becomes more stable. The first commercial folding phone was released by Royole, a now-bankrupt manufacturer, with the FlexPai, followed by Samsung's Galaxy Fold a year later. Samsung's initial launch was marred by numerous faults, including review units breaking within days, but the market has since become more established. As the foldable phone market matures, Apple may be well-positioned to enter and potentially dominate the space.

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