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EBay, the Old-School E-Commerce Site, Finds Its Place in Modern Retail

NYT > Business·May 12, 2026
EBay, the Old-School E-Commerce Site, Finds Its Place in Modern Retail

EBay has successfully remade itself in the modern retail landscape by shifting its focus towards collectibles and high-end goods. This strategic move has allowed the online marketplace to carve out a unique niche for itself, attracting a new wave of customers and sellers. As a result, EBay has experienced a resurgence in popularity, making it an attractive target for potential buyers. GameStop has recently made an unwelcome takeover bid for the company, highlighting EBay's newfound value in the e-commerce market.

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