Apple plays catch-up at WWDC
TechCrunch·June 8, 2026
Apple's WWDC keynote focused on addressing existing issues and incorporating long-requested features, emphasizing the company's efforts to enhance its software. The event highlighted various fixes and performance improvements, showcasing Apple's commitment to refining its products. Apple also unveiled an upgraded version of its AI-powered virtual assistant, Siri, during the keynote. The company's approach suggests a desire to integrate AI as a component of its overall software improvement strategy.
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